2012年5月5日星期六

The computer disease

  Among the office workers in China, especially those who work with computers, there is a disease which is very popular and it is called the computer disease. The reason that they get this disease is that: 1.they have been using the computer for too long a time without any rest, 2.the computer is not placed correctly 3. the environment in which they work is not good. But the most important reason is that the office workers are not aware of the prevention technic to the computer disease. If they are all aware of the prevention, then the problem won't be so serious. And because the disease is caused after a long time, so it is important to do the prevention everyday.
  After all, it is important to give the target group message of the disease that is caused by the computers and more importantly, to let them know how to prevent such problems.

2012年4月26日星期四

About the target group

The target group is the people who owns a computer and have a standard level of using a computer because once you use a computer, you arouse a quest of how to use it correctly such as the typing gesture, the way you sit, the way you put the computer and so on. 
Since not all the people know well about the correct way of using a computer, so every one can learn more about that which make them target group of the campaign.

My idea about this campaign of computer

Nowadays the computer has become an important part of people's life and the reason is that we can have any information that we need from Internet. We can check school schedule,we can take a look at the news from all over the world,we can play games through Internet with people from other places on the earth. Now with iPad and iPhone been produced, we have even more challenged life than before. To sum up, computer and Internet are fantastic inventions that we can totally live on them and there are actually many people make a good living with computers . They sells things , they programme and so on and some of them have become very rich. But very few people can have such luck. Most of us just use a computer to study and entertain and so on. The computer has become sub an important thing in our life and many people can not live without them. They spend most of their time on computer ,sitting n front of them like zombies. Therefore it is no strange that they have got disease with their back, pine, neck , wrist and so on. Further more, the world that the computer provides us is virtual, we are actually all alone even though we have known so many things from the Internet. Many people who are addicted to the Internet has problems with communicating with other people. They behave poorly in the real world and some of them have even become criminals. If we stare at computer for too long a time, we will usually become tired and bored, which will cause other bad mood, which can lead to serious problems. Ever since the computer is born, there is always a voice about how to use computer well and have a healthy life. Don't spend too much time before a computer at one time and take a rest now and then. Have contact with the real world, which is the source of the information on the Internet , more and try to have a healthier life and stay away from the negative fact that the computer may cause. So the campaign this time is to tell people to spend more attention on their health while using the computer. We will tell people about the bad things that may be caused by computer and to show people the correct way to use it. The problem here is in which way that we communicate with our target group and client and the other people about the campaign will be the most effective.